Comedian Shane Gillis Faces Backlash for Partnering with Bud Light
Yesterday, we reported that the conservative comedian Shane Gillis had teamed up with Bud Light after the brand lost hundreds of millions of dollars last year in the wake of partnering with the transgender influencer Dylan Mulvaney. Now, this move has backfired, as fans have turned on Gillis for doing this. Bud Light teamed up with Peyton Manning for an ad campaign, partnered with the UFC and is now bringing Shane Gillis into the fold. This was a reference to Bud Light celebrating Mulvaney’s “365 days of girlhood” last April by giving the transgender influencer a commemorative can. Despite the backlash, Bud Light is standing by Gillis. This comes as sales of Bud Light continue to plummet, with sales in the first two weeks of 2024 down 28.9 percent from the year before, according to Daily Mail. Gillis is a conservative comedian who was targeted by cancel culture back in 2019 when he was dropped as a cast member on “Saturday Night Live!” just five days after it was announced that he would be joining the show. Partnering with Gillis was a clear and desperate attempt by Bud Light to win back the conservative consumers it lost by teaming up with Mulvaney. Do you think it’s simply too late for Bud Light to ever make a comeback, or is there still a chance for the brand? Let us know in the comments section.
Conservative Comedian Shane Gillis Faces Backlash from Fans After Partnering with Bud Light
